User Centric Design, User Experience Design, Usability, Interaction Design, SEO, Hong Kong, China internet
City Super opens a blog in MSN
28Dec2008 Filed under: User Experience Design Author: TG
Hong Kong-brand grocery store City Super uncorked its blog in MSN during Christmas with which it intends to share experiences and expertise with its users.
City Super Bloggers community
TG received the invitation email and was asked to complete the registration process in MSN. The invitation email was practically a big piece of jpg, I have to click on it to get access to the City Super blog. The links on the email page was not click-able and TG is not quite sure why the page itself asked users to give their names, mobile phone no, email addresses?
Another strange thing happened to TG was that the click did not send me to the registration flow. Instead, the landing page or the blog homepage has no prominent link or button for registration. Users have to go to top navigation bar from Windows Live to do the registration. Should it be more convenient if it is placed on the email or the landing page itself?
The blog was perhaps completed in a rush and it did not help users complete the registration as easy as they expect.
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About this blog
Kelikuru.com is 嘰哩咕嚕, a Chinese term basically means rumbling. The idea comes across TG's mind while watching a cartoon show on TV few years ago. We walk through our life,day by day ; speak to many people, known or unknown, year after year and we may not notice that there are so many wonderful things passing by. Writing a blog can literally leave my foot-prints in the internet world, help me keep the memory. At this moment, a big chunk of my life is closely aligned with user-centric design, user research, web-based environment both in Hong Kong and China. Perhaps I may not be like that tomorrow, I may be in other setting, have nothing to do with usability, but who knows what's going to happen next?
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